SHARON E. SANCHEZ

*Based in Boston, working worldwide.

Brand & Cultural Marketing Strategist | Experiential & Community Builder | Creative Storyteller

A young woman with long, wavy brown hair smiling and standing indoors near a large window and potted plant, wearing a beige blazer and cream top.

Helping brands connect authentically with communities through storytelling, culture, and experience

I’m a Boston-based marketing strategist passionate about building brands that move culture forward. With 7+ years of experience across hospitality, beauty, and lifestyle, I specialize in transforming venues and products into community-led experiences. I’m passionate about crafting stories that reflect identity, creativity, and connection — from local events to national campaigns.

ABOUT ME →

What I Do Best

Brand & Cultural Strategy

Turning insights into brand identities and campaigns that speak to real audiences. From positioning to partnerships, I help brands define who they are and why they matter.

Experiential & Community Marketing

Bringing brands to life through events, pop-ups, and collaborations that engage people where they already are — in culture, music, and everyday rituals.

Creative Direction & Storytelling

Guiding content, copy, and design to build cohesive narratives that span social, influencer, and experiential channels.

Transforming brands into cultural experiences

SELECT PROJECTS

VIEW MORE →

TESTIMONIALS

  • Sharon is a multi-hyphenate that truly shows what it means to have integrity in your work. She knows how to remain calm under pressure and communicates well and is compassionate.

    NEELU – Owner of Fuel America on Grove St.

  • I love working with Sharon; she is so dedicated, open, and on point. She genuinely cares about our brand and always nails the creative.

    JUDITH – Owner of Judith Bright

  • Sharon is an exceptional copywriter with a creative eye. She’s an asset to the account team and dedicated to providing top-performing creative direction.

    AMANDA – Account Supervisor at Javelin / Track

  • Sharon's ability to blend creativity with strategic thinking makes them a valuable asset to any team. Sharon is proactive, collaborative, and goes above and beyond, making them an outstanding professional in their field.

    JUANA – Operations Analyst at Ross Stores

  • Sharon's insights into building and maintaining a strong brand identity were impressive. Regardless of the size or industry of the brand, she was able to grasp it fully and offered ways to improve it. For roles related to branding, social media, creative direction, or influencer partnerships

    ROB – Director of Marketing at Jordan Craig

  • I am so excited for not only the rest of my content from this shoot to come together but to also continue working with her in the future to build my website and continue promoting my business.

    BRI – Owner of Serendipity Skin and Spa